While we have worked to make our products the best they can be, we have also talked to over 1200 consumers to make sure that our products will make a difference to them. To begin with, we asked over 800 consumers if they thought our pure and effective products would be different and appealing. Overwhelmingly, consumers answered YES. In fact, over 80% found the idea of 'pure and effective' personal care products appealing or extremely appealing.

But we did not rely on the results from just one test. At Scerene Healthcare, we are establishing an open dialogue with our consumers even before our first product hits the shelf. Co-founder M’lou Arnett, a mother/consumer/entrepreneur who shares many of the same healthcare values as her consumers, is the Social Media Ambassador for the company. Starting with an online introduction via Facebook, Twitter and a variety of blogs, M’lou is informing consumers of her company’s mission and plans for product debuts. Importantly, M’lou is not just talking and informing, she is listening. As a mom who worries about what she buys for her children and what she uses on herself, she wants to know what healthcare worries everyone else is facing. And, she is staying current on technological advances.

By keeping the dialogue open, Scerene Healthcare and our consumers will learn from each other and ensure that the best, most necessary products are coming to market.